NewThe 60-Day Profit Challenge — add $20,000 in new revenue or I work for free. See how it works →
Home·The Challenge
The 60-Day Profit Challenge

Live 1-on-1 training. $20,000 in new revenue in 60 days. Guaranteed.

This isn't a course with homework. It's live sessions with you and your management team where we build your growth playbook, redesign your offer, and install the systems that run it automatically. Start to finish, in 60 days.

3 of 5 client spots currently open

Who this is for

We only work with owners who are serious about growth.

Most business owners left a 40-hour job — and ended up working 100 hours a week to avoid going back. The hustle isn’t the problem. The missing playbook is. We fix the model so the business grows without the grind.

We work with local service business owners who are ready to stop guessing and start building a real growth system. If you’re looking for a shortcut, this isn’t it. If you’re ready to do the work, we’ll guarantee the result.

Success starts here — not with more hours, but with the right system.

The 60-Day Profit Challenge — Guarantee

$20,000

in new revenue in 60 days — or I work for free until you do.

No contracts. No fine print. We build your money model, marketing, sales system, referrals, and automation together — live and 1-on-1. If it doesn’t produce, I keep working at no extra cost.

Not a course

Live. 1-on-1. You and your team, together.

NOT THIS

A course with video lessons to watch on your own time

Live sessions scheduled around your business

NOT THIS

Generic frameworks that might apply to your industry

Built specifically for your business, your numbers, your market

NOT THIS

Homework you'll never get to after a 12-hour work day

We build it together — you leave each session with something done

Jason works directly with you and your management team — not a junior coach, not a call center. Every session is tailored to your specific business, your specific numbers, and your specific growth gaps.

This is done with you, one-on-one — Jason is in every build session — so he can only run 5 at once. When those are full, you join the waitlist for the next opening.

What's included

Nearly $39,000 of work and assets. One guarantee.

Every session is built around your business. The bonuses are yours to keep and use long after the 60 days are done.

The coreWe build it together, live — one-on-one with you and your management team
The Profit Map
We audit your business and pinpoint exactly where the $20K is hiding
$2,500
Offer & Money Model
Redesigned with you — pricing, offer clarity, what the market will pay
$4,000
Marketing & Lead-Gen System
Google, Facebook, Instagram, TikTok, Nextdoor + content strategy, built with you
$4,500
Sales & Conversion System
Quote process, pitch, follow-up sequence — built with you
$3,000
Speed-to-Lead & Follow-Up
Response and nurture system set up with you — live within days
$3,000
Referral & Review Engine
Designed and installed with you — runs after every job automatically
$2,500
Operations & Automation
SOPs, workflows, and automations — built with you
$3,500
60 Days of Live 1-on-1 Sessions
Owner + management team, scheduled around your business
$6,000
Core subtotal
≈ $29,000
The bonusesIncluded on top of the live work
★ Full Session Recording Library
Every build & optimization session recorded and yours to keep forever. Rewatch the exact setup. Train your team with it. A permanent, re-watchable playbook of your own business being built.
$3,000
The Industry Offer Vault
Proven offers + ad and funnel templates for your trade
$1,500
90-Day Content Playbook
What to post on each platform, with prompts and a posting calendar
$1,500
Review & Referral Kit
Scripts, QR cards, and request templates
$750
Team Delegation SOPs
Hand it to staff so it runs without you
$1,000
30-Day Post-Challenge Tune-Up
A check-in session after the 60 days to catch anything that needs adjusting
$750
Direct Operator Access
Text/Voxer hotline to Jason for the full 60 days
$1,500
Bonus subtotal
≈ $10,000
Total value
≈ $39,000
Guaranteed return
$20,000+ in new revenue, or I work free
An agency
$24K–$48K / year
ongoing, forever, no guarantee
Your investment
About one agency month
one time — with a $20,000 guarantee
Apply for a free fit call →

You're not just getting coached — you're getting a permanent, recorded playbook of your own business being built and optimized, that you and your team can return to forever.

The curriculum

Six pillars. Everything it takes to add $20,000 in 60 days.

Pillar 1

Offers & Money Model

We start where the money is: your pricing, your offer, and where revenue is currently leaking. We audit what you charge vs. what the market will bear, redesign your offer for maximum clarity and conversion, and identify the 2–3 highest-ROI changes you can make this week. Most clients find $5,000–$15,000 in additional annual revenue just from the pricing conversation alone.

Pillar 2

Marketing & Lead Gen

We map every channel where your customers actually exist — Google, Facebook, Instagram, TikTok, Nextdoor, email, your existing database. You'll know exactly what to post, where to post it, and how to measure whether it's working. We also show you how to create content that attracts local customers without spending hours on it.

Pillar 3

Sales & Conversion

What you say when a lead comes in, how you quote, how you handle objections — this is where most service businesses lose deals they should win. We redesign your pitch, your follow-up sequence, and your quote process so leads that used to die get closed instead.

Pillar 4

Speed-to-Lead & Follow-Up

78% of buyers go with whoever responds first. We build the response system that makes sure you're always first — automated acknowledgment within seconds, follow-up for days and weeks, and the conversion sequence that closes leads who went quiet. This is usually the fastest-payback piece of the whole Challenge.

Pillar 5

Referral & Review Systems

Your existing customers are your highest-converting lead source — and most businesses never ask them properly. We design and install a referral program and review engine that run automatically: after every completed job, a trigger fires that asks for the review and plants the referral seed. No one has to remember to ask.

Pillar 6

Operations & Automation

The final pillar executes everything above: missed-call text-back, lead nurture sequences, appointment reminders, rebooking campaigns, and the SOPs that let your team run the business without you narrating every step. Automation without strategy is busywork — but automation after the strategy is how you scale.

The timeline

Week by week. Start to running system.

Week 1–2

Full money model audit

We map your revenue, pricing, lead sources, conversion rate, and the gaps costing you the most. You get a written priority list.

Week 3–4

Offer redesign and marketing plan

We rewrite the offer, build the marketing calendar, and launch the first high-ROI change.

Week 5–6

Sales process and speed-to-lead system

Follow-up sequences built and active. Quote process redesigned.

Week 7–8

Referral and review systems installed

Your existing customers become your best lead source — running automatically after every job.

Week 9–10

Full automation install

Every workflow, SOP, and automation built, tested, and live.

Week 11–12 (Buffer)

Polish, team training, and handoff

Edge cases addressed, team trained, handoff documentation complete. The system runs without us.

Who it works for

Any local service business ready to grow.

The Challenge works for any owner of a local service business who's serious about the 60 days. The growth playbook is the same whether you cut hair, fix furnaces, or represent clients in court.

HVAC · Plumbing · Roofing · Real estate · Dental · Medical · Salons · Nail salons · Barber shops · Spas · Massage therapists · Hair stylists · Restaurants · Landscapers · Pest control · Law firms · Auto repair · Gyms · Cleaning services

Who you're working with

Jason Dillon — 20-year operator.

"I still own and operate a multi-location service company. Every strategy I teach, I use in my own business today. I built the Challenge because the kind of help I needed when I was scaling didn't exist — someone who would walk into my operation, look at my actual numbers, and tell me what to fix first. That's exactly what the Challenge is."

3 of 5 spots currently open.

Apply for a free fit call. We look at your business and tell you exactly what the Challenge would produce for you — before you commit to anything.